Abbott Local Marketing Manager in Nanjing, China

JOB DESCRIPTION:

主要工作职责及内容:

  1. 确保在推广周期内,根据市场策略执行相关的推广计划。配合区域销售团队开展学术活动,如城市会,院内会,和KOL 活动等;

  2. 和市场部密切配合,确保所有的推广资料,符合产品定位,传递最新的产品信息;

  3. 对代表进行疾病,产品知识应用,竞争对手信息的培训和沟通,确保信息有效地传递给我们的客户;

  4. 通过和销售团队的协访,从客户那里得到反馈,并帮助销售解决产品的相关问题以及有问题的重要客户;

  5. 维护KOL的关系,建立有效和专业的关系,以支持品牌的医学、市场市场推广,并支持进入医保目录的工作;

  6. 区域市场预算申请和控制;

  7. 向中心市场部反馈区域市场情况和竞争对手情况;

  8. 当全国的策略在区域执行时如需要调整,向公司提供建议。向中心市场部推荐崭露头角的KOLs,便于将来的发展。

职位具体要求:

  • 行业经验 :

5年及以上医药行业工作经验

  • 岗位经验 :

具有销售管理,区域市场工作或大客户管理的工作经验。2-3年外企地区经理工作经验者优先考虑;

良好的沟通技能和团队合作精神,具有工作激情;

擅长制定战略计划,并具有效的执行能力。熟悉产品知识。了解区域市场情况;

对于品牌的开发计划和执行有较强的独立工作能力;

  • 语言能力

良好的英语听说读写能力

  • 电脑能力 :

熟悉微软Office系统

  • 出差要求 :

按照公司要求承担相应的出差任务

  • 所需专业证书 :

  • 其他特别要求

热爱市场工作,负有责任心,能承受工作压力

JOB FAMILY:

Sales Force

DIVISION:

LOCATION:

China > Nanjing : No. 1 Zhujiang Road

ADDITIONAL LOCATIONS:

WORK SHIFT:

Standard

TRAVEL:

Not specified

MEDICAL SURVEILLANCE:

Not Applicable

SIGNIFICANT WORK ACTIVITIES:

Not Applicable

Abbott is about the power of health. For more than 125 years, Abbott has been helping people reach their potential — because better health allows people and communities to achieve more. With a diverse, global network serving customers in more than 150 countries, we create new solutions — across the spectrum of health, around the world, for all stages of life. Whether it’s next-generation diagnostics, life-changing devices, science-based nutrition, or novel reformulations, we are advancing some of the most innovative and revolutionary technologies in healthcare, helping people live their best lives through better health.

The people of Abbott come to work each day with relentless energy, enthusiasm and a promise to enhance the health and well-being of millions of people. They push the boundaries to help manage and treat some of life’s greatest health challenges.

We invite you to explore opportunities at Abbott , to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.

Follow Us:

Facebook at https://www.facebook.com/AbbottCareers

LinkedIn at https://www.linkedin.com/company/abbott-

YouTube at https://www.youtube.com/c/abbott

Twitter at https://twitter.com/AbbottNews